The Sure Oak Podcast

Dive into the biggest challenges facing business leaders in SaaS and B2B Services. Through expert interviews, they explore how digital marketing strategies like AISO, SEO, PPC, and beyond can drive sustainable growth and solve industry pain points. 

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Recent Podcasts

How to Scale from SMB to Enterprise with Matt Pierce (CEO of Immediate) | Ep. 53

J.D. PicKell’s Journey Into Sports Media | Ep. 51

The Job Apocalypse | Ep. 50 AI Companion

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About the Hosts

Nick Fraunfelder

Nick Fraunfelder is the CEO of Sure Oak, a leading SEO agency helping B2B and tech brands grow through search. A seasoned entrepreneur with 20+ years in digital marketing, private equity, and tech, Nick combines deep operational expertise with a sharp eye for what’s next—like Generative Engine Optimization and conversational keyword strategy.

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Roberto Murphy

Roberto Murphy is the Social Media Manager at Sure Oak. He is a creative and digital marketer whose work bridges engineering precision with artistic flair. Based in Cozumel, Mexico, his global perspective is shaped by a life of travel, storytelling, and technical exploration—from mechatronic engineering to photography, SEO strategy, and time-lapse creation.

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More Episodes

How to Scale from SMB to Enterprise with Matt Pierce (CEO of Immediate) | Ep. 53

How to Scale from SMB to Enterprise with Matt Pierce (CEO of Immediate) | Ep. 53

How do you pivot a fast-growing startup from selling small businesses to landing Fortune 25 enterprise clients? In this episode, Nick sits down with Matt ...
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J.D. PicKell's Journey Into Sports Media | Ep. 51

J.D. PicKell’s Journey Into Sports Media | Ep. 51

In this episode, J.D. PicKell shares his inspiring journey from college football player to sports media professional. Discover his creative process, the importance of authenticity, ...
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The Job Apocalypse | Ep. 50 AI Companion

The Job Apocalypse | Ep. 50 AI Companion

In this conversation, Nick, Michael, and Suprit explore the impact of AI on jobs, education, and society, addressing concerns about job displacement, economic shifts, and ...
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The $1 Trillion AI IPO Race OpenAI, SpaceX & Anthropic | Ep. 49

The $1 Trillion AI IPO Race OpenAI, SpaceX & Anthropic | Ep. 49

In this AI Companion episode, Nick, Michael, and Suprit explore the OpenAI and Elon Musk court case, the evolving landscape of AI companies, and the ...
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Mastering Enterprise SEO: Inside ABM's Playbook | Ep. 48

Mastering Enterprise SEO: Inside ABM’s Playbook | Ep. 48

Keidra Floyd, Web and SEO Manager at ABM Industries, shares insights on technical SEO, content strategy, and adapting to AI and LLM trends in enterprise ...
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Jason Swenk - How AI is transforming marketing | Ep. 47

Jason Swenk – How AI is transforming marketing | Ep. 47

In this episode, Nick sits down with Agency Mastery founder Jason Swenk to discuss the massive shift from “Agency Operator” to “Agency Architect.” Jason has ...
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How to Build Authority with Reactive PR | Ep. 46

How to Build Authority with Reactive PR | Ep. 46

In this episode, Leah Daly shares insights on digital PR with Nick. They discuss the impact of AI on media outreach, reactive PR strategies, and ...
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What CMOs Need to Know Before Investing in AI Visibility | Ep. 45

What CMOs Need to Know Before Investing in AI Visibility | Ep. 45

This episode features a deep discussion on how AI is transforming the buying journey, brand positioning, content strategies, and organizational structures in marketing. Henrique, Andrea, ...
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Vince Nero on How to Earn Backlinks in the AI Era | Ep. 44

Vince Nero on How to Earn Backlinks in the AI Era | Ep. 44

In this episode, Vince Nero, Director of Content at BuzzStream, shares insights on modern SEO strategies, the evolution of link building, and the importance of ...
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Louisa Frahm on How To Win in News SEO | Ep. 43

Louisa Frahm on How To Win in News SEO | Ep. 43

In this episode, Louisa Frahm shares her journey from journalism to becoming a leading SEO expert in news media such as E! Online, TMZ, and ...
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Mordy Oberstein on SEO, Brand, AI & How to Win in the GEO Era | Ep. 42

Mordy Oberstein on SEO, Brand, AI & How to Win in the GEO Era | Ep. 42

In this episode, Mordy Oberstein brings a wealth of knowledge about how SEO, branding, and AI intersect in today’s digital landscape. From the evolution of ...
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Human-Centered Leadership in the Age of AI | Ep. 41

Human-Centered Leadership in the Age of AI | Ep. 41

In this episode of The Sure Oak Podcast, our guest, Dr. Kevin Groves, a professor of organizational management at Pepperdine University, shares insights with Nick ...
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