The Sure Oak Podcast

Dive into the biggest challenges facing business leaders in SaaS and B2B Services. Through expert interviews, they explore how digital marketing strategies like AISO, SEO, PPC, and beyond can drive sustainable growth and solve industry pain points. 

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Recent Podcasts

ChatGPT losing to Gemini, Google’s Personal Intelligence, AI can fix a broken US Healthcare | Ep. 37

B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36

The Future of Healthcare Marketing is Personal | Ep. 34

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About the Hosts

Nick Fraunfelder

Nick Fraunfelder is the CEO of Sure Oak, a leading SEO agency helping B2B and tech brands grow through search. A seasoned entrepreneur with 20+ years in digital marketing, private equity, and tech, Nick combines deep operational expertise with a sharp eye for what’s next—like Generative Engine Optimization and conversational keyword strategy.

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Roberto Murphy

Roberto Murphy is the Social Media Manager at Sure Oak. He is a creative and digital marketer whose work bridges engineering precision with artistic flair. Based in Cozumel, Mexico, his global perspective is shaped by a life of travel, storytelling, and technical exploration—from mechatronic engineering to photography, SEO strategy, and time-lapse creation.

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More Episodes

ChatGPT losing to Gemini, Google's Personal Intelligence, AI can fix a broken US Healthcare | Ep. 37

ChatGPT losing to Gemini, Google’s Personal Intelligence, AI can fix a broken US Healthcare | Ep. 37

In this conversation, Nick, Michael, and Suprit discuss the evolving landscape of AI. They explore the competition between Google and ChatGPT, the innovations from Anthropic, ...
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B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36

B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36

B2B marketing is changing fast—and traditional lead-based metrics are no longer enough.In this insightful conversation, Nick sits down with Kerry Cunningham, a leading B2B consumer ...
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The Future of Healthcare Marketing is Personal | Ep. 34

The Future of Healthcare Marketing is Personal | Ep. 34

This conversation explores the evolving landscape of patient acquisition in healthcare, emphasizing the importance of data tracking and personalization in understanding consumer behavior. We discuss ...
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Why Your Go To Market Strategy is Failing | Ep. 33

Why Your Go To Market Strategy is Failing | Ep. 33

In this conversation, we discuss the challenges faced by early-stage companies in scaling their sales efforts. We explore the disconnect between sales and marketing, the ...
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Episode 32 | The Future of Content Creation & SEO in a World with AI and LLMs

Episode 32 | The Future of Content Creation & SEO in a World with AI and LLMs

Is AI killing content marketing? In this episode of the Sure Oak Podcast, Nick and serial entrepreneur Tom Winter break down how AI is reshaping ...
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episode 31 OAK

Storytelling & Authenticity to Build Brands That Last | Ep. 31

In this conversation, Mack Mitchell, CEO of Campfire.Social shares his journey as a storyteller and chief marketing officer, emphasizing the importance of family, authenticity, and ...
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Content & AI-Driven SEO in Healthtech | Ep. 30

Content & AI-Driven SEO in Healthtech | Ep. 30

In this conversation, Nick, Leona, and Kyle discuss the evolution of Elation Health, the impact of AI on healthcare and SEO, and the importance of ...
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The Unspoken Power of Email Marketing: Build Relationships not Lists | Ep. 29

The Unspoken Power of Email Marketing: Build Relationships not Lists | Ep. 29

In this conversation, Mike Nelson, Founder of Really Good Emails and Head of Growth at BeeFree, shares his extensive experience in email marketing, discussing the ...
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The AI Browser Wars | Ep. 28 The AI Companion

The AI Browser Wars | Ep. 28 The AI Companion

In this episode of the Sure Oak podcast, Nick is joined by Michael Sengbusch and Suprit Patel, experts in product management and marketing, to dive ...
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Sure Oak Podcast

Evolution of SEO to AI SEO with Jeff Tucker of SoFi | Ep. 27

Nick Fraunfelder interviews Jeff Tucker, Senior Director of SEO at SoFi, where he shares his unique journey from studying psychology to leading SEO and earned ...
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podcast episode 26 Content that even a robot could love

Content Even a Robot Can Love….AI Overviews | Ep. 26

In this conversation, Nick and interviews Nicole MacLean of Composely to discuss the evolving landscape of content marketing, particularly in relation to AI and SEO. ...
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Podcast Episode 25 Searchless Marketing for Patient Acquisition

Searchless Marketing for Patient Acquisition | Ep. 25

Host Nick Fraunfelder of Sure Oak sits with Seth Turnoff, founder of Custom Medical Marketing, to discuss the challenges and strategies in healthcare marketing. He ...
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