The Sure Oak Podcast

Dive into the biggest challenges facing business leaders in SaaS and B2B Services. Through expert interviews, they explore how digital marketing strategies like AISO, SEO, PPC, and beyond can drive sustainable growth and solve industry pain points. 

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/ New Episodes

Recent Podcasts

Why Most CEOs Fail (And How to Avoid It) with Shannon Jones | Ep. 54

How to Scale from SMB to Enterprise with Matt Pierce (CEO of Immediate) | Ep. 53

J.D. PicKell’s Journey Into Sports Media | Ep. 51

/ Meet the Hosts

About the Hosts

Nick Fraunfelder

Nick Fraunfelder is the CEO of Sure Oak, a leading SEO agency helping B2B and tech brands grow through search. A seasoned entrepreneur with 20+ years in digital marketing, private equity, and tech, Nick combines deep operational expertise with a sharp eye for what’s next—like Generative Engine Optimization and conversational keyword strategy.

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Roberto Murphy

Roberto Murphy is the Social Media Manager at Sure Oak. He is a creative and digital marketer whose work bridges engineering precision with artistic flair. Based in Cozumel, Mexico, his global perspective is shaped by a life of travel, storytelling, and technical exploration—from mechatronic engineering to photography, SEO strategy, and time-lapse creation.

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/ Discover what else we've covered

More Episodes

Human-Centered Leadership in the Age of AI | Ep. 41

Human-Centered Leadership in the Age of AI | Ep. 41

In this episode of The Sure Oak Podcast, our guest, Dr. Kevin Groves, a professor of organizational management at Pepperdine University, shares insights with Nick ...
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Protect Your Brand from AI | Ep. 40

Protect Your Brand from AI | Ep. 40

In this conversation, Nick, Mack, and Weaver delve into the evolving landscape of branding and marketing, particularly in the context of AI advancements and changing ...
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OpenClaw and the Agentic Age | Ep. 39 AI Companion

OpenClaw and the Agentic Age | Ep. 39 AI Companion

In this episode, Nick, Suprit, Michael, and Alex discuss the evolving landscape of AI, focusing on the emergence of AI agents, their implications for security, ...
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Communicating with Purpose Ep. 38

Communicating with Purpose | Ep. 38

In this conversation, Nick and Lasada explore the evolving landscape of communication in the age of AI, emphasizing the importance of clarity, simplicity, and effective ...
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ChatGPT losing to Gemini, Google's Personal Intelligence, AI can fix a broken US Healthcare | Ep. 37

ChatGPT losing to Gemini, Google’s Personal Intelligence, AI can fix a broken US Healthcare | Ep. 37

In this conversation, Nick, Michael, and Suprit discuss the evolving landscape of AI. They explore the competition between Google and ChatGPT, the innovations from Anthropic, ...
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B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36

B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36

B2B marketing is changing fast—and traditional lead-based metrics are no longer enough.In this insightful conversation, Nick sits down with Kerry Cunningham, a leading B2B consumer ...
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The Future of Healthcare Marketing is Personal | Ep. 34

The Future of Healthcare Marketing is Personal | Ep. 34

This conversation explores the evolving landscape of patient acquisition in healthcare, emphasizing the importance of data tracking and personalization in understanding consumer behavior. We discuss ...
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Why Your Go To Market Strategy is Failing | Ep. 33

Why Your Go To Market Strategy is Failing | Ep. 33

In this conversation, we discuss the challenges faced by early-stage companies in scaling their sales efforts. We explore the disconnect between sales and marketing, the ...
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Episode 32 | The Future of Content Creation & SEO in a World with AI and LLMs

Episode 32 | The Future of Content Creation & SEO in a World with AI and LLMs

Is AI killing content marketing? In this episode of the Sure Oak Podcast, Nick and serial entrepreneur Tom Winter break down how AI is reshaping ...
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episode 31 OAK

Storytelling & Authenticity to Build Brands That Last | Ep. 31

In this conversation, Mack Mitchell, CEO of Campfire.Social shares his journey as a storyteller and chief marketing officer, emphasizing the importance of family, authenticity, and ...
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Content & AI-Driven SEO in Healthtech | Ep. 30

Content & AI-Driven SEO in Healthtech | Ep. 30

In this conversation, Nick, Leona, and Kyle discuss the evolution of Elation Health, the impact of AI on healthcare and SEO, and the importance of ...
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The Unspoken Power of Email Marketing: Build Relationships not Lists | Ep. 29

The Unspoken Power of Email Marketing: Build Relationships not Lists | Ep. 29

In this conversation, Mike Nelson, Founder of Really Good Emails and Head of Growth at BeeFree, shares his extensive experience in email marketing, discussing the ...
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