A.i. Engagement – Healthcare’s Next Wave | Ep. 16

Read Time: 1 minutes

In this podcast, Suprit Patel, a seasoned entrepreneur and angel investor in healthcare IT, shares insights on founding startups, achieving product-market fit, and the impact of AI in healthcare. He discusses his recent startup experience, the importance of understanding customer needs, and the challenges of data privacy. Suprit emphasizes the need for consumer empowerment in health management and the role of proactive AI in enhancing patient engagement. He also explores the future of healthcare technology and the investment landscape.
Contact Suprit: https://www.linkedin.com/in/suprit-patel-a752914/Contact Sure Oak Digital Marketing: www.sureoak.comRelated
Content :https://www.youtube.com/watch?v=Qoz7EwJ0oG0https://www.youtube.com/watch?v=r76fL3Sa1XEKeywords healthcare, AI, startup, investment, product market fit, go-to-market strategy, data privacy, consumer engagement, health management, technology, sureoak


Takeaways
-Suprit Patel has over 20 years of experience in healthcare IT.
-The startup developed a product to improve efficiency in operating rooms.
-Understanding customer pain points is crucial for product success.
-Founders must be willing to take feedback and pivot their strategies.
-AI can enhance patient engagement by being proactive.
-Data privacy is a significant concern for consumers.
-Consumer empowerment is key in managing health data.
-Effective marketing relies on relevant and targeted ads.
-The healthcare industry is moving towards a bottom-up approach.
-Investments are focused on health management and longevity solutions.

Chapters
00:00 Introduction to Supreet Patel and His Journey
03:02 Startup Experience During COVID-19
06:00 Go-to-Market Strategy and Product Market Fit
08:52 Challenges in Customer Engagement
12:01 The Role of AI in Healthcare
15:00 Data Utilization and Insights
18:11 The Future of AI in Healthcare
20:06 The Data Battle: Social Media and Healthcare
23:10 Navigating Privacy: Founders and Customer Data
26:40 Empowering Patients: The Shift in Healthcare Data
30:14 Marketing in Healthcare: The Fine Line of Data Use
34:32 Investing in Health: Innovations and Opportunities

Join thousands of marketing insiders and get exclusive strategies and insights to grow your business

Related Blog Posts
B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36
B2B Consumer Behavior Researcher Kerry Cunningham of 6sense | Ep. 36
Read Time: 1 minutes B2B marketing is changing fast—and traditional lead-based metrics are no longer enough.In this insightful conversation, Nick sits down with Kerry Cunningham, ...
The Future of Healthcare Marketing is Personal | Ep. 34
The Future of Healthcare Marketing is Personal | Ep. 34
Read Time: 1 minutes This conversation explores the evolving landscape of patient acquisition in healthcare, emphasizing the importance of data tracking and personalization in understanding ...
Why Your Go To Market Strategy is Failing | Ep. 33
Why Your Go To Market Strategy is Failing | Ep. 33
Read Time: 1 minutes In this conversation, we discuss the challenges faced by early-stage companies in scaling their sales efforts. We explore the disconnect between ...