Ecommerce is one of the most competitive industries out there. With thousands of companies scrambling to appear at the top of the search engine results pages (SERPs), it’s a major challenge to break through the noise. Plus, your ecommerce website isn’t competing against other businesses in your same weight class. You’re up against the heavyweight champions of ecommerce like Amazon, Ebay, and Alibaba.
Link building is one way to even the playing field. Websites that Google sees are more trustworthy and authoritative will rank higher on the SERPs. When you earn relevant backlinks from authoritative websites in your industry, you signal to search engines that your content is relevant, valuable, and authoritative. Ecommerce link building services can help you develop a stronger online presence in order to get your listings in shopping packs and at the top of search results.
Like most things, this is easier said than done. Effective link building is challenging, time consuming, and requires expertise. Most ecommerce businesses don’t have the resources necessary to earn the high-quality backlinks that will help improve rankings. When you partner with Sure Oak for ecommerce link building services, you’ll instantly get a team of industry-leading link builders on your side. We have over twenty years of experience with link building and SEO services. Our agency is known for getting our clients the kinds of links that they wouldn’t be able to get anywhere else.
Link building for ecommerce websites boosts the ranking power of your site. There are several different strategies that our link building agency will use to establish your website as the go-to shopping site for potential clients. From sourcing existing relevant content we can insert a link to your brand’s website within, to finding unlinked brand mentions and convincing webmasters to add a link, to helping you create valuable content that can be shared on other websites, we’ll earn backlinks to drive more traffic to your website.
Our link building agency takes a holistic approach to link building. The ecommerce link building services at Sure Oak include a competitor link analysis, backlink audit, targeted outreach, and much more. By using data to create an actionable link building strategy, you’re more likely to see solid results.
Keeping a close eye on your competitors’ link building strategies is the first step to beating them. Our ecommerce link building experts will perform a comprehensive competitor link analysis. We’ll examine the types of links that your competitors are earning, what they’re losing, and the type of content they’re creating to earn links.
Once the competitor link analysis is complete, we’ll take cues from the strategies to improve your approach to link building for ecommerce websites. Our experts will also identify opportunities that your competitors haven’t gone after yet to gain authority as quickly as possible. And we’ll help you steal the best ecommerce links away from your competition to further strengthen your authority.
Effective ecommerce link building services require a deep understanding of your current backlink profile. Our link building agency will perform a comprehensive backlink audit for your business. We’ll identify all links that point back to your website and examine them for quality and relevancy. Once we have a complete list of the links, we’ll keep the ones that come from domains with high authority and make a plan to remove toxic links. During a backlink audit, we might also find opportunities for links.
Once we’ve finished gathering additional information about your competitors, website, and industry, we’ll create a customized ecommerce link building strategy. Link building experts at our agency will prospect for high-quality links that align with keywords, industry trends, and company goals. We prioritize links that will have the biggest impact on your rankings as quickly as possible to help you see a return on your investment as quickly as possible.
After we have a custom link building plan for your business, the targeted outreach will begin. Because the team at our link building agency have over two decades of experience, we’ve built relationships with webmasters, bloggers, and thought leaders across all industries. During our outreach, we’ll connect with these relationships to earn exceptional links for your ecommerce business. You’ll never see a link from a spammy website or a site with malware when you work with Sure Oak for your ecommerce link building services.
More links is always a good thing, right? There are actually some links that can do more harm than good to your rankings. These are called toxic links and they come from websites that Google considers to be low-quality. This typically means that the websites use malware or are spammy. As part of our ecommerce link building services, we’ll keep an active eye on your backlink profile to spot toxic links and work with you to disavow them. This will ensure your backlink profile remains clean, to help improve your overall rankings and give your domain authority a boost.
Our ecommerce link building services include regular reporting so you can see how your website is performing. Reports show you how many links you’ve gained, any links that you lost, where these links are coming from, and other helpful information. Our team of experts will set up reports for you to ensure that you’re tracking these metrics. We’ll also talk with you about the results of these reports and answer any questions you may have.
When you partner with Sure Oak for ecommerce link building services, you’ll get a customized strategy that uses some of the most effective tactics around. Because our services are tailored to each business, we’ll spend time getting to know you, your goals, and the challenges your business faces in order to zero in on the tactics that will be most successful for you.
Our team includes experts in a wide variety of strategies for link building for ecommerce websites. We’ll talk with you about our recommendations so you know why these strategies will work best for your ecommerce business. Depending on your goals, we may recommend:
One of the best ways to earn new links for your ecommerce business is to create link-worthy content. Link-worthy content is the type of resource that adds value to both your customers and other websites. As an ecommerce business, it often makes sense to create shopping guides. As part of our ecommerce link consulting services, we’ll recommend the types of detailed shopping guides and other content that you should make. If you have an in-house content team, we’ll send over briefs to aid content creation. And if you need full copywriting support, we can help you create new SEO content from scratch.
One of the quickest ways to earn authority from ecommerce link building is with an editorial insertion. Editorial link insertions are when a link to your business is added to an existing article or webpage. Because this page has already been indexed by Google, your site will get a boost in your authority and rankings more quickly than you would from brand new content.
Digital public relations strategies can be effective for earning links for ecommerce sites. At Sure Oak, we leverage our relationships with online media outlets, high-traffic sites, and webmasters to position your brand in the right light. And, most importantly, we make sure there’s a digital trail that leads users straight into one of your sales funnels. We’ll help your company reach out to media outlets and websites, and develop high-quality content that they can’t help but share.
Influencer marketing is one of the hottest types of digital marketing these days, and it can be very effective for ecommerce companies. As part of our ecommerce link building services, we’ll reach out to influencers who would be good fits to promote your products. This will create more backlinks to your website, increase visibility, and guide more interested customers to your page.
Guest posting is a contextual link building strategy where your company posts a blog or other article on another website. At Sure Oak, our ecommerce link building team takes a modern approach to guest posting. Our experts research websites in your niche and employ proven content strategies in order to provide a valuable exchange. Content strategists at our link building agency will come up with exceptional ideas for content that is relevant to your audience and pitch them to authoritative sites.
Many ecommerce businesses have some brand recognition. In these cases, it’s likely that the name of your business is posted on pages, articles, and blog posts across the web. Our link building experts will search for these mentions to ensure that they all link back to you. If we find ones without a link, we’ll reach out to the webmaster to earn a new link for your business. The benefit of searching for unlinked brand mentions is that you’ll earn links from pages that are already indexed, reducing the amount of time it will take to see an impact from the links.
We worked with an online health supplement provider and increased organic revenue by 42%.
Read the link building case study
We worked with a well-known brick n mortar, Milk Bar, who wanted to expand their online revenue channel – and we helped them increase revenue by 113% in just 2 months.
Yes! Sure Oak is a full-service digital marketing agency that offers a wide range of SEO services. We can help with a lot more than ecommerce link building services including keyword research, SEO strategy consulting, technical SEO, and much more. If you’re not sure which services will work the best for your ecommerce business, don’t worry. Our SEO experts will guide you to the digital marketing strategies that will have the biggest impact on your organic traffic, rankings, and conversions.
